Skin Advocates Manifesto

In a world where it's easy to access more information than ever, you may find yourself overloaded or lacking the tools to verify its quality and truthfulness. This situation affects all types of people and industries, but it's especially concerning in health and dermatology.

We believe that now's the time to create a global movement that promotes and protects trusted dermatological research across all communication channels. This is why we've created the Skin Advocates Movement to minimize misinformation and provide people with accessible tools to navigate all types of content.

This mission consists of three commitments that Skin Advocates take on when signing the manifesto:

1. I agree to preserve and promote scientific evidence in dermatology through formal or informal training and doing my best to stay on top of the latest developments. This includes using my voice on Instagram when necessary, where hashtags related to skin health reveal that only 4% of the posts were made by dermatologists.¹
2. I will share my knowledge and scientific research with society, protecting it from misinformation — especially when it comes to skin conditions. In the case of psoriasis, one study shows that 63% of related YouTube videos were classified as misleading or dangerous.²
3. I pledge to actively participate in a global network of Skin Advocates, collaborating and building knowledge together.

Being a Skin Advocate goes beyond signing a manifesto; it's a promise to continue specializing in science-backed information and sharing it with everyone you can.
Inspire, be inspired, impact the future, and contribute to building a more empowered and healthier society.

Join us now!

Sign the Manifesto